TAMtracker is the Market Readiness Platform built for B2B agencies. Finally, all your client data in one place — to prove how much of their market is heating up and moving in-market.
Most marketing agencies still get judged on vanity metrics. Clicks. Impressions. MQLs.
But smart agencies know that real value lies elsewhere.
Vanity metrics tell part of the story — TAMtracker shows market progress.
Clients judge clicks and impressions — not whether you're winning the market.
Key ICP movements stay invisible, so timing and strategy suffer.
Hard to prove strategic impact beyond MQLs and channel reports.
Replace vague dashboards with signal‑based reporting your clients understand.
Track market signals that matter: overlap, CEPs, demand activation
See shortlist readiness and visibility across your clients’ TAM
Turn strategy into a productized, measurable service
Monitor your entire potential market, detect buying signals, and engage with the right companies at the perfect time.
Track your entire market, not just active buyers. Build awareness and relationships that convert later.
Spot job changes, content engagement, and web visits that predict buying intent.
Prove brand and pipeline impact beyond channel metrics with longitudinal benchmarks.
Ensure visibility when buyers form their vendor shortlists, often before outreach.
of your market is future demand — not buying today
of shortlists formed before vendor contact
higher conversion from shortlisted companies
avg. lift in qualified opportunities
Discover how TAMtracker empowers your agency

Choose how you want to partner with TAMtracker
Both tiers include onboarding, dashboard access, and client reporting tools. Choose the partnership level that fits your agency.
| Features | AGENCY PARTNERStandard | FOUNDING PARTNERPremium |
|---|---|---|
| Own agency license | ||
| Client licenses included | 2 | 4 |
| Revenue share on new clients | 25% | 35% |
| Roadmap influence | ||
| Exclusive marketing visibility | ||
| Priority support |
* Client licenses included are for the Starter plan (€195/year value), which tracks up to 2,500 companies and includes TAM data and IP tracking.